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Amy Cameron What has the Word of Mouth marketing course (CN) meant to me? When I think about the CN program I am reminded how dramatically it changed the way I network. Prior to taking the classes I really believed I knew how to network effectively. By the time I had finished the third week of class I knew I had only been skirting the edge of my networking opportunities. I can attribute the growth of my networking success to what I applied from these learned techniques. I tracked the growth of referrals week by week and saw a 30% increase in successful referrals by the end of the third week. This resulted in 90% of my business coming from direct referrals. Not only did my referral business increase, but the quality of referrals was higher which meant my closing ratio benefitted. For those of you who are doubting that any course can do that much for you I challenge you to attend the next preview and see what you have been missing. The CN course is networking on steroids! |
Colleen Robinson Burning desire: Own a black jaguar convertible What has the Word of Mouth marketing course (CN) meant to me? One of the most important things I learned was how to say no. Prior to the class I had never said no to a referral.. I worried if I turned one down then I might not get another. I would try to turn a bad referral into something useful hoping that the end result would be a better referral the next time. I am now getting less referrals but the ones I get are what I want. I am spending less time trying to turn a bad referral into something useful and more time giving back to my referral sources. |
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Nathan Vandenbroek Burning desire: To be able to own a “Fitness Eutopia”, an organization that will be run by me but with numerous personal fitness trainers and gyms under the A Dramatic Change name. What has the Word of Mouth marketing course (CN) meant to me? The portion I had the greatest results and success from is the chapter on being as specific as possible. There isn’t a single person who knows someone named anyone or someone so I had to think about what my business does and who I helped. This has taken me to new heights and has made me a key asset to the corporate wellness world after I decided I was going to focus on businesses and lowering their health insurance expenses. Because of that I am one of the only non-insurance certified wellness coach through the Ohio Health Underwriters Association! |
Tami Norris Burning desire: I enjoy learning new software and then ultimately assimilating that into how that software can make people’s jobs/lives better. What has the Word of Mouth marketing course (CN) meant to me? CN has helped me to step outside of my comfort zone. Being in an IT-related field it is easy to stay insulated in your own specialized area of technology and lose touch with the people aspect. I enjoyed the challenge of stepping out of my cave and learning better how to communicate with others, especially learning the difference between selling and networking. |
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Sandy Pirwitz Burning desire: I have a burning desire to live on the English countryside (really, I do!). What has the Word of Mouth marketing course (CN) meant to me? The most meaningful part of CN to me was the incredible value of developing relationships, including knowing whom to develop those relationships with. My life has been enriched by using that skill in both my professional and personal lives and I enjoy teaching the value of it to others. |
Julie Emmenecker Burning desire: One of my burning desire is to race a powerboat. I have always loved the open water and fast boats. My dream boat race boat is a 40-45 ft Fountain. I can’t wait for that adrenalin rush! What has the Word of Mouth marketing course (CN) meant to me? I took Debby’s right after I started my business and I believe that participating in the class has been a tremendous influence. My favorite part of class that impacted me as business woman was on the section on ‘Creating Your Brand.’ The HobNob Nation has been creating a brand nationally and I have been developing HobNobToledo’s brand in Northwest Ohio. The class helped me to focus on creating, accepting and living my brand. It was through Debby’s class that I was able to fall in love with my brand and help Toledo to do the same thing. |
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Jason Madasz Burning desire: My burning desire at the moment is to pay off my own debt while helping What has the Word of Mouth marketing course (CN) meant to me?Training on word of mouth marketing is essential in my line of work. Helping a family to manage their debt can be a very personal and sometimes embarrassing process that is made significantly easier when a strong relationship can first be developed. I have found nearly all of my clients through referrals, and I have trained all of my counselors to do the same. In particular, selling through emotion and a willingness to tell my own story of my debt struggles has strengthened many relationships with my clients. |
Melonie Dickey Burning desire: My burning desire is to make a lasting impact on the world through my business and giving back to others! What has the Word of Mouth marketing course (CN) meant to me? The word of mouth marketing taught me so much about myself & business. It taught me to narrow down my focus so that I could quickly describe what I do to others in a way that they would remember and before I lose their interest! It also helped me to be a better networker as a whole, how to give back to others and to better understand and use word of mouth marketing! |
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Dana Zanville Burning desire: To have the opportunity to play Seminole Golf Course. What has the Word of Mouth marketing course (CN) meant to me? When I began on the journey of CN and Word of Mouth Marketing, I was not certain how it could help. After all, I already knew many successful business people. What an amazing experience CN has been- it has given me the skills necessary to build business out of the relationships that I already had. I have also become an active part of a community based on helping one another attain our business goals. CN has truly improved my life skills! |
Bob Werner Burning desire: To be in a position that all my leads range from very warm to done deals. What has the Word of Mouth marketing course (CN) meant to me? The CN course taught me that in order to succeed, I needed to get out of my cave (comfort zone) and develop mutually beneficial business relationships with other networkers. |
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Linda Everhardt-Kardux What has the Word of Mouth marketing course (CN) meant to me? I was one of those who thought I new all I needed to know about ‘networking’. Then I went through the CN course and found out how much I didn’t know about ‘networking’. CN taught me there is more to “networking” than just asking questions, it’s asking the right questions. |
Nick Nigro Burning desire: My burning desire is to get my second book published – Tilly the Turtle: tale of friendship through life and loss. What has the Word of Mouth marketing course (CN) meant to me? As an instructor of the course, it has given me a vehicle to help the students at Davis College to assess their career preparation and to reflect on and then act on their mission. It has given me new purpose and energy in my own desire to be a giver as help others connect to their future! I love the amazing journey that leads people to find their story and then truly bring it to fulfillment in their work and service to the community. |
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Jennifer Vaneeckhoutte Burning desire: To become a successful Interior designer who designs a public space that people come from all around to adore and to live on beachfront property somewhere beautiful and warm! What has CN meant to me?The CN material that I learned the most from was hard to choose, it’s all so beneficial. I’d have to say realizing my Emotionally Based Marketing Theme. It was very emotional to discover why I do what I do, but the neatest thing is to use that to my advantage to help make me memorable to others. I think without “getting it” you don’t understand your purpose. It was a great eye opener and gave me that much more enthusiasm to do what I do. |
Jeff LaCourse Burning desire: My burning desire is to give pet owners the ability to save the lives of their dogs and cats by making the best veterinary care affordable. What has the Word of Mouth marketing course (CN) meant to me? Word of mouth marketing course taught me that in order to develop a referral network, you have to know how to develop strong individual relationships. The course gave me the essential tools and ideas I needed to strengthen the relationships I had and to build new ones. |
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Arlene Gerig Burning desire:I would someday like to live near a beach so I can walk in the sand every day. What has CN meant to me?CN has taught me the value of forming great relationships. Those relationships help to sustain both personally and professionally. Once you form those relationships and really understand that other person, you can continually help each other without reservation. |
Upcoming Events
Previews of 2012 classes
Limited Seating. Preregistration Required.
Toledo Preview
Friday, March, 16
9-11 AM
Directions Credit Union, 5121 Whiteford Rd.
Findlay Preview
Tuesday, March 6
1-3 PM
Findlay Chamber Boardroom
Classes Starting
Friday April 13, 8:30 -10:30 AM, see calendar for location
Tuesday, April 24, 9:30 -11:30 AM, see calendar for location
Questions? Wish to register?
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Skuttle Butt
My friend, Scott McBride, Ray of Life Healing Center, attended a seminar that I co-presented with my friend, Jenn Wenzke, on Wednesday evening this past week. Of the 30 attendees, Scott was the only guy and he knew this going Read more >>
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